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WE'VE CANCELLED BORING.
The Recording Academy's
GRAMMYs on the HILL
Seph Stanek
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Producer, Musical Performance and Acceptance Speech
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Creative Strategist, Non-Profit Integration
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Star Stylist
April 2019
Washington, D.C.
As Founder and Chair of the Board of Directors of The Kristin Chenoweth Arts and Education Fund, namesake Kristin Chenoweth enlisted me as Creative Strategist to produce her allotted segment and stage appearance while accepting The Recording Academy's Philanthropy Award on behalf of her arts education nonprofit.
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Instead of utilizing her stage time to promote her newest album, as is customary in these situations, I elected for something more meaningful: I used the platform to show the audience of our nation's most influential lawmakers (like Speaker of the House Nancy Pelosi) firsthand what an empowering tool the arts can be for our nation's younger generations when we intelligently integrate the arts into our public school's educational offerings.
Forming a partnership with The Recording Academy's music educational outreach programs, I found an incredibly talented young singer named Kesaundra Haythe, a Washington, D.C. high school junior from The Duke Ellington School of the Arts, who I enlisted to appear onstage during the awards ceremony and sing the duet from the musical Wicked "For Good" with Ms. Chenoweth. Plucked straight from her high school chorus, Ms. Hauthe arrived to the event in a lovely gown, just in time for me to introduce her to all of the photographers and press on the red carpet. I then escorted her and her parents to their seats at a dinner table filled with US State Senators, where she discussed the significant role that music plays in her life. Finally, and with no musical rehearsal, I brought her to the stage where she met and sang with Ms. Chenoweth, ultimately receiving the longest standing ovation of the evening.
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As Creative Strategist and segment Producer, I believe my product fully seized an opportunity to embody the mission of The Philanthropy Award itself by using the highest caliber of authentic brand strategy, worthy of accepting an award of such high international prestige.
© The Recording Academy, GRAMMYs on the Hill 2018, via YouTube
Image: Seph Stanek, Personal Photo, 2019